Emotions can run high for people whose businesses or homes are damaged by severe storms. What are some best practices for emergency storm restoration businesses approaching potential customers after devastating storms?

Restoration contractors can get ahead of most of the stress that severe storms can cause by being active participants in the surrounding community well before the severe storms hit. This establishes respect and brand trust among your community, customers, and just as importantly future customers which will ultimately keep you top of mind when a storm event occurs.  This is your company’s  opportunity to educate homeowners and business owners on what to look for in a quality contractor.  During this time it is best to emphasize your businesses’ core values and ethical standards by showing people your work ethic and being a person of your word, which can be augmented by past customer references. This is your company’s opportunity to educate and demonstrate to business owners and homeowners on what to look for in a quality contractor.  

You can further strengthen your company's image by being out in the community immediately after severe storms with tarps, water, and other essentials to offer people with immediate needs. Be honest and humble, but most importantly, let people know you are in the business of helping people restore their lives after these hard situations from severe storms.  We are in the business of serving and restoring.